FAC announce partnership with new music community platform, Salsa

We are delighted to welcome the new music community platform, Salsa, as the FAC’s latest partner. Started in 2022 by co-founders Grace and Helena, the young startup has already worked with some of the industry's hottest talent to turn followers into loyal fans. 

Salsa allows artists to create exclusive digital fan clubs, unlocking user data so they'll always know which fans went to which shows, bought merch and streamed their music. Salsa has helped BLOND:ISH identify those superfans who attended multiple live shows this summer and emerging pop artist VALÉ who has built a thriving fan club on Salsa where 92% of members are actively engaged. Both artists are channelling that fan energy into social media engagement, new revenue and streams. .

Salsa is as easy to use as a WhatsApp group chat with 10x more powerful features than Discord. The baked-in analytics and automation tools help artists make their top fans feel loved while saving time. With Salsa, personally thanking the fans who attended a show or bought merch is just one button click away.

Salsa are giving free access to their platform to 10 PRO FAC artists. Click here to find out more and have the opportunity to meet the Salsa founders.