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FAC Address Westminster Forum on Digital Strategy

April 17, 2015 BY fac admin

We keep hearing that the digital market is not the future, it is the present.   And that is true…Sort of.  In reality, we live in a multi-speed industry with different artists experiencing very different pathways – some have fans that … Read more

Sheridans: Trademarks, Image Rights and Branding

Sheridans: Trademarks, Image Rights and Branding

March 5, 2015 BY fac admin

Last night, Sheridans law firm hosted FAC members to discuss Trademarks, Image Rights and Branding. Tahir Basheer gave an excellent presentation detailing the law around Intellectual Property Rights. Your brand is your face to the outside world, it’s what entrusts … Read more

Facebook Refresher: Musicians Guide to Content Marketing in 2015

Facebook Refresher: Musicians Guide to Content Marketing in 2015

February 19, 2015 BY fac admin

Recently, FAC members gathered at Facebook’s HQ in London to learn the best insider knowledge on content and marketing. We learnt some key point, listed below. For further insights and information on Facebook’s best of practice, you can request to … Read more

Apples and Pears in the Music Industry

February 6, 2015 BY fac admin

Written by FAC CEO, Paul Pacifico The excerpts published from the report by SNEP, France’s equivalent of the BPI, which represents the ‘Major’ labels in conjunction with accountants Ernst & Young is received in large part with positivity by the artist community. … Read more

Put Fans First: Transparency in the Secondary Ticketing Market

Put Fans First: Transparency in the Secondary Ticketing Market

February 4, 2015 BY fac admin

ASK YOUR MP TO PUT FANS FIRST Over the last few years, there have been many discussions in Parliament about ‘Secondary Tickets’ or ‘Ticket Touts’.Efforts to curb the market, and for ticket exchanges to work in favour of fans, have … Read more